Regardless of a Stellar Solid, Etro’s Fall 2019 Marketing campaign Falls Quick
Etro isn’t a model our discussion board members covet and it’s been some time since an promoting marketing campaign from the Italian trend label manged to seize our consideration (it was again in 2015 to be actual). Though with the revealing of its Fall 2019 marketing campaign, Etro’s luck could also be altering as our members couldn’t cease speaking concerning the newest photographs. In stark distinction from final season, Etro picked photographer Cass Chicken to seize the marketing campaign on location in New York Metropolis. The adverts characteristic a complete host of fashions, together with Grace Elizabeth, Andreea Diaconu, Amber Valletta, Taylor Hill, Hiandra Martinez, Marisa Berenson and a handful of male fashions.
Members of our boards have been divided. “It’s like a collage of parts from different campaigns — Donna Karan’s metropolis backdrop, Ralph Lauren’s face, Chloe’s wild-at-heart romanticism with the horse, and a reminder of Louis Vuitton’s baggage,” identified tigerrouge.
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“Can somebody clarify to me why Cass Chicken will get a lot work? I can not actually see something distinct, attractive, polished or artistic from these photos,” declared dontbeadrag.
“So that you e book a bunch of gorgeous superstars and find yourself with this? I’d require a refund,” stated aracic.
Additionally unimpressed was GivenchyHomme: “I hate this. It appears to be like like a seasonal advertorial for an American division retailer. I count on extra from an Italian model. Additionally, what did they do to poor Grace? That could be a woman that doesn’t want retouching!”
“Wow, it couldn’t look extra Ralph Lauren if it tried! I’ve at all times related Etro’s campaigns with a visible fluidity. Flowing paisley clothes layered on a paisley set, women in movement in a avenue scene,” commented an underwhelmed Benn98.
“That is actually terrible!” proclaimed grimm.
Though not everybody disliked the marketing campaign. “By no means been one for Etro, however I like this. Cass Chicken isn’t a favorite of mine, both, however she’s impressing me right here, love the New York setting and the styling. And whereas it’s so fantastic to see Marisa Berenson, it’s Grace Elizabeth who fully steals the present for me right here,” admired vogue28.
“I prefer it. Lovely individuals, lovely garments, lovely location, lovely horse, lovely pictures. No complaints,” voiced MyNameIs.
Are you a fan? See extra from Etro’s Fall 2019 marketing campaign and be a part of the talk right here.